Shawn Schwegman, the chief marketing officer of ChaCha, will be a guest lecturer on campus on Wednesday, October 12, 2011 from noon-1 p.m. in Marian Hall room 305. Shwegman will visit with members of the university's Business Club; all students, faculty, and staff are welcome to attend. His visit is hosted by the Clark H. Byrum School of Business.
Schwegman, an accomplished marketing strategist, has been the driving force behind ChaCha’s swift transformation into a comScore and Quantcast Top 100 web property and premiere online destination for memorable consumer engagement. Schwegman provides leadership and direction surrounding customer focus across all of ChaCha’s products including chacha.com, the mobile answers service, iPhone and smartphone applications, and mobile Web products. Schwegman also commands the company’s marketing and brand strategies for both national and international markets.
Schwegman's impressive career includes stints as chief executive officer of SAS Technology, chief marketing officer of Vcommerce Corporation, chief technology officer and vice president of marketing with Overstock.com.